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Tag Archives: War on Plus Four
Why Playtex need to do more than change their calculator
Alison Deyette: do not trust this women with your breasts It’s been a week since Playtex responded to pressure and pulled down their disgracefully misleading bra calculator and promised to review the way they advise fit, but a week on I … Continue reading
Playtex remove bra calculator… what next for the War on Plus Four?
Late on Friday, Playtex announced that they had finally removed the controversial +5/6 bra calculator from their US website. In a post on Bust 4 Justice’s Facebook, they said: “Thanks for reaching out. You’re right, and we’re sorry the fit … Continue reading
War on Plus Four: The Manifesto
NO ONE SHOULD SPEND EACH DAY HATING THEIR UNDERWEAR. Wires that poke. Straps that dig. Gaping cups and underarm fat. The constant, nagging need to readjust. The inability to move five paces without needing to readjust again. And don’t even … Continue reading
Posted in Campaigns, War on Plus Four
Tagged Am I wearing the wrong sized bra?, Bra, Bra Fitting, Lingerie, Underwear, War on Plus Four, Women
23 Comments
Why Playtex MUST act now
Tracking the Playtex Facebook page last night, I couldn’t help but be moved. Not just by the tremendous support for the War on Plus Four on the page, but by the overwhelming amount of Playtex fans responding to their (kinda … Continue reading
Playtex US respond to criticism… barely
It’s past my bedtime here, but I had to swing by to share Playtex’s response to the War on Plus Four currently raging against them. They write: “Thank you for contacting Playtex It Fits. We are always delighted when Consumers … Continue reading
Posted in Campaigns, News, War on Plus Four
Tagged Bra Calculator, Playtex, War on Plus Four
33 Comments
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