Tag Archives: New Look

The Third Way: How Brands Can Advise on Bra Size

I am certain that bad fitting advice issued by irresponsible bra brands is responsible for every single ill fitting bra and every minute of bra-wearing misery known to women. Which is why from Playtex to Gossard to (now) Curvy Kate … Continue reading

Posted in Busts 4 Justice, How to..., War on Plus Four | Tagged , , , , , , | 6 Comments

Can Curvy Kate change New Look’s appalling fitting calculator?

Very soon, D+ queens Curvy Kate will continue their bid to take over the world and launch on New Look’s website. From a brand point of view it’s a super smart move – Curvy Kate’s young, fun style is perfect … Continue reading

Posted in News, War on Plus Four | Tagged , , , , | 13 Comments

Kelly Brook for New Look

Kelly Brook’s new lingerie collaboration has taken the high street by storm, with New Look reporting a boost in sales and the Daily Mail reporting at least forty eight articles on the subject so they can keep printing her picture. … Continue reading

Posted in News | Tagged , , | 5 Comments