Tag Archives: Freya

UK Lingerie Awards add sportswear category

Strangely absent from the initial line up, the UK Lingerie Awards have announced the belated addition of a brand new category: Sportswear Brand of the Year. And while I’ve been tight lipped so far about my own nominations, on the … Continue reading

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Simply Yours respond to ‘plus four’ backlash

Last week, a debate about Simply Yours’ fitting advice video prompted a backlash from the boob blogging community. Why, we asked, when all of us were failed by the plus-four method and are now happily rehomed in bras that fit … Continue reading

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UK Lingerie Awards 2011 nominations open!

Nominations have opened for the UK Lingerie Awards 2011. The awards, in conjunction with underwear oracle Lingerie Insight, recognise excellence and innovation across the whole lingerie spectrum. The final awards will be decided by a panel of expert judges, but … Continue reading

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Late summer swimwear preview: Freya’s brilliant Biba inspired Bardot.

I think this summer Freya Lingerie have saved the best for last. This gorgeous Biba inspired Bardot (30-38D-G/GG) is beautifully simple and elegant, combining classic Freya shapes perfectly with the vintage fashion label’s retro style.  Already, I love it. It doesn’t come … Continue reading

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Swimwear options to a J cup: big splash or damp squib?

Every woman deserves decent, well fitting lingerie: and for me that includes swimwear and sportswear. It is impossible to underestimate the impact negative body image and a lifetime of inadequate bras has on girls and their willingness and ability to engage … Continue reading

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