Tag Archives: Big Boobs

Playtex miss the point: war on plus four.

Playtex responded to our war on plus four today, with an e-mail that failed to address both our criticism of the plus-four method within the app, and hiding from any sense of responsibility by excusing it as ‘a rough guide.’ … Continue reading

Posted in Campaigns, News, War on Plus Four | Tagged , , , , , , , , , , , | 10 Comments

Look out Playtex: we declare war on plus-four…

I have been a proud 28GG/30G bust for about three years now. These three years have been the most comfortable and most active of my LSB (life since boobs). Where before I wouldn’t so much as look at a flight … Continue reading

Posted in Campaigns, War on Plus Four | Tagged , , , , , , , , , , , , , | 37 Comments

Simply Yours respond to ‘plus four’ backlash

Last week, a debate about Simply Yours’ fitting advice video prompted a backlash from the boob blogging community. Why, we asked, when all of us were failed by the plus-four method and are now happily rehomed in bras that fit … Continue reading

Posted in Busts 4 Justice, Campaigns, War on Plus Four | Tagged , , , , , , , , , , , , , , | 14 Comments

The Big Bra Bar announce limited yellow edition of *that* bikini…

Remember this bikini? Remember crashing The Big Bra Bar when we first blogged about it? Remember pre-ordering it for the ridiculously bargainous price of £24? Even, perhaps, are you actually wearing it now…? The Big Bra Bar have just announced … Continue reading

Posted in News | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 2 Comments

Bra fitting : why are companies still ‘adding 4’?

The bafflingly prevalent +4 method of fitting bras (of deducing back size by measuring the underbust and adding four or five inches) is a relic from the very beginnings of the modern bra. The old, stiff materials used simply didn’t … Continue reading

Posted in Body Image, Campaigns, War on Plus Four | Tagged , , , , , , , , , , , , , , , , , , | 34 Comments