I don’t upload pictures of my boobs/bras to my blog, but I have huge respect for the bloggers who do [big up Georgina Horne and Cheryl, amongst others]. In showing their diverse figures and how various styles and shapes work on their bodies, they not only provide a useful resource for women but promote body confidence and help present a more balanced spectrum of shapes and sizes.
When it comes to bra fitting, there is no better technique than getting in to a changing room and taking your top off with a professional fitter. But when that fitter/amateur blogger is on the Internet, separated by countries or even continents, how they give advice that is genuinely meaningful when they can’t see exactly what’s going on? And if you’re not one of the Georgina Horne’s of this world, how do you give a remote stranger a visual on your boobs in a world where a Tweet can last a lifetime?
Brayola think they’ve cracked it. With their new Fit or Not app, women can upload anonymous (if they want to be) photos of themselves in their bras and Brayola’s fit experts will give their professional verdict. And if that verdict isn’t good, they’ll give constructive and clear instructions to help you find a better match.
And that’s not all. Before you see the expert verdict, you’re invited to rate the picture “fit or not”. The expert’s reveal helps educate a wider audience, and spread that good fit further.
It’s not perfect by any means – a heavily airbrushed and extremely dodgy photo pulled from Figleaves (or similar) scores a good fit despite being 2D’d out of recognition – but the advice on the ‘real’ pictures seemed solid and I have truly applaud Brayola for trying something totally innovative and totally different in the minefield that is online fitting advice. Plus, it’s weirdly addictive. I keep looking for familiar chests from the boob blogger sorority….
After a couple of more plays, I spotted some off advice on non-stock imagery to. I’ve sent the below to Fiona at Brayola: looking forward to hearing back.
Hey Fiona, hope you are well.
Loving the concept of Fit or Not – quite inspired solution to online fitting advice.
I was wondering though – it falls down on a couple of dodgy expert calls. Like on Playtex Secrets 48B, the advice is to try a different brand – when clearly the advice should be try a much smaller band and a much bigger cup. And on Victoria’s Secret 36DD, it says the band looks great but actually you can clearly see from the right breast that the underwire isn’t tracking properly and the breast is resting on chest tissue rather than the bra.
I think it’s nearly there but would just benefit from some revisiting. I also wonder if ‘how it should fit’ link under each expert opinion that visually explains how a bra should look (Bravissimo do this excellently if you need pointers) would make it a more useful and much more important tool for women online.
I look forward to hearing from you on the above. Please let me know if there’s anything else I can do to help.