Tag Archives: War on Plus Four

Simply Yours respond to ‘plus four’ backlash

Posted on June 14, 2011 by busts4justice

Last week, a debate about Simply Yours’ fitting advice video prompted a backlash from the boob blogging community. Why, we asked, when all of us were failed by the plus-four method and are now happily rehomed in bras that fit … Continue reading →

Posted in Busts 4 Justice, Campaigns, War on Plus Four | Tagged Big Boobs, Boobs, Bra Fitting, Bras, Breasts, Curves, Curvy, Freya, Lingerie, Panache, Plus-Size, Simply Yours, Underwear, War on Plus Four, Women | 14 Comments

Bra fitting : why are companies still ‘adding 4’?

Posted on June 9, 2011 by busts4justice

The bafflingly prevalent +4 method of fitting bras (of deducing back size by measuring the underbust and adding four or five inches) is a relic from the very beginnings of the modern bra. The old, stiff materials used simply didn’t … Continue reading →

Posted in Body Image, Campaigns, War on Plus Four | Tagged Big Boobs, Body Image, Boobs, Bra Fitting, Breasts, Clothes for Curves, Curves, Curvy Kate, D Cup, DD Cup, E Cup, F Cup, FF Cup, G Cup, GG Cup, Simply Yours, Star in a Bra, War on Plus Four, Women | 34 Comments

Tag Archives: War on Plus Four

Simply Yours respond to ‘plus four’ backlash

Bra fitting : why are companies still ‘adding 4’?

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