Happy New Year!


For most of us, by tomorrow it’ll all be business as usual as we head back to the office and readjust to regular meal patterns without a solid base of foil wrapped chocolates. Sigh. Which is why New Year’s resolutions were invented, perhaps: to give you something to think about on those first painful commutes back. I love a resolution, but it you think it’s all fad-diets and empty promises, think again. Here are B4J’s top four resolutions for a happy and healthy 2012. Who fancies joining me?

1: Learn to love your lumps and lines.

Lots of people use New Year to kickstart health and beauty regimes, and that usually involves spending money/self-harming in the quest to become that thinner, younger looking version of yourself you’ve always known would be happier and more successful than you. Well, big wobbly bums to that. Here are two empirical facts: being skinny is not the answer to whatever you’re feeling dissatisfied about. It’s easy to get confused when every cultural signal suggests we’ll be much happier when our face resembles a smooth potato and our body can be held together only by skin alone, but it’s a misdirection. Work out what it is that would really make you feel like a new woman and go after that instead. And fact two? Time keeps moving on, and fretting about it showing on your face is setting yourself up for a lifetime of chasing your tail in ever increasing circles. Love the lines that show you’ve lived. I’m thirty this year. I bloody hope I can remember this resolution this next decade…

Julia Roberts Lancome Advert Banned Potato

2: Love what you have enough to look after it.

Now you’re resolved not to hate on your amazing body, a new year is as good a time as any to take up an exercise – not to lose weight, but as an investment to keep strong and fit and happy for the rest of your life. The gym is not for everyone – but if a PE-phobic like me can find things I love (in and out of it) enough to do regularly, anyone can. Jump in and try everything to discover yours – because the possibilities are almost endless and your marvellous body deserves it. And as luck would have it, I’ve seen my ultimate sports bra, the Freya Active underwired, in the sale ALL OVER THE PLACE. On your marks, get set….

Freya Active Sports Bra

3. Spread the boob joy.

Are you wearing the right bra size? And if the answer to that question is “yes of course, I’m a discerning busts4justice.com” reader, then is your friend/sister/mum/aunt/colleague/barista/stranger on the bus? The next best thing after getting your boobs in to the right support is spreading the word and helping others to too. And the best way to influence retailers’ buying decisions is to increase demand for the alphabet beyond D. Go forth, and change the world!

The Quadraboob Boobie Trap Bra Fitting Poster

4: Spend more time touching yourself.

I really mean it. Although this might get you kicked off the train/on YouTube as #busgropelady if you attempt to act upon those resolution thoughts mid-commute. Most women recognise immediately when their eyebrows need attention, or when their ends are splitting, or when they need a pedicure, but they haven’t a clue what their breasts feel like normally or when something’s not right. Your best defence against breast cancer is early detection, and the only person who can control that is you. Check out the poster below for guidance, or go directly to the flipping marvellous CoppaFeel! website for all the help you could possibly need to help save your life- including text reminders to check yourself. What are you waiting for? Get groping!

CoppaFeel: signs to look out for

5: Have an amazing 2012.

What more could we ask for?

Happy resolving all! Love from B4J xx

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2 Responses to Happy New Year!

  1. denocte says:

    Very nice resolutions, Maybe we all can keep them in mind this year!

  2. Anna says:

    Love it!

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